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eXplore Show

Annual Tourism Trade Hui for the Central North Island

eXplore Show 2026-Thursday 7 May

Registrations for Exhibitors and Buyers Now Open!

Waikato | Rotorua | Taupō | Ruapehu |The Coromandel | Bay of Plenty
Tairāwhiti-Gisborne | Hawke’s Bay

Over 100 tourism operators from 8 Central North Island regions and tourism sellers gather at Eden Park, Auckland for the annual eXplore Show. This is a cornerstone regional training and sales event in New Zealand's tourism trade calendar.

Building genuine connections

eXplore Show creates an unhurried yet dynamic space where the essence of the Central North Island tourism landscape is celebrated. Here, relationships are fostered and maintained through genuine interaction, forging bonds that endure beyond the event. A true networking event with genuine business connections.

eXplore Show Buyers
eXplore Show BuyersIf you are selling or promoting New Zealand tourism, then this is a 'must-do' event on your product training calendar. A valuable and fun day out of the office for Product Managers and frontline staff alike, connecting with over 100 trade-ready tourism products!
eXplore Show Exhibitors
eXplore Show ExhibitorsTrade-ready tourism products ready to connect with product buyers, itinerary designers, and frontline staff, from inbound and wholesale companies, as well as i-SITE staff, retail travel agents, Tourism NZ staff, and travel media.
Register HERE as a 2026 Buyer
Enquire HERE as a 2026 Exhibitor

“Testimonial text here from a real customer. Make it authentic and relevant to your audience"

Matthew Turner

“Testimonial text here from a real customer. Make it authentic and relevant to your audience"

Sarah Evans

“Testimonial text here from a real customer. Make it authentic and relevant to your audience"

“We truly value the eXplore Show and the opportunity it provides for our wider team to connect with operators. This face to face engagement is incredibly valuable for refreshing product knowledge and strengthening partnerships ahead of the key booking period. The free flow format is as effective as it is refreshing. "

Carol Adams
Head of Product and Procurement
Pacific Destinations

“eXplore Show is a must-attend event for anyone selling inbound travel to New Zealand. Exceptionally well organised, it brings together an outstanding mix of boutique and major suppliers, delivering real value and connections."

Ange Mount
Product and Contracting Manager
AAT KIngs Group

“The eXplore Central North Island event provides a refreshing free-flow environment to meet and reconnect with suppliers for as long or as little as you need. 

The day is relaxed and accessible, without any time deadlines and unproductive appointments."

Annette Nicholls
Product & Contracting Manager
General Travel 

“It’s the perfect opportunity to reconnect with agents and front-line sellers, share fresh updates, and both deepen existing partnerships and build new ones. We always look forward to engaging with industry professionals and contributing to the collective growth of our Central North Island tourism region."

Ann Gregor
General Manager
On the Point - Lake Rotorua

“Explore is an effective and efficient way to meet and provide updates to the reservation and product teams of existing and new business.
There's also a bunch of senior managers and key industry folk to catch up with.  On the industry side, it's a great way to meet up with fellow operators, learn about what's new and grow our networks."

Paul Button
General Manager
Rotorua Canopy Tours

“The eXplore Show is a must attend fixture in our calendar each year.  As exhibitors, we highly value the genuine interest and engagement of the quality buyers that attend.  Beyond the opportunity to grow business, it’s a wonderful way to connect as an industry with other tourism operators and ITOs.  This year’s business sessions were an excellent addition!”

Ali Bartleet
BDM - Visitor Destinations
Hamilton City Council

“Having been with Te Puia for 3 years now, eXplore is a new tradeshow for me.  I really like the free flow style of this event as you get to catch up with many staff from the various teams within an ITO.  Brilliant comms leading up to a really relaxed and welcoming vibe for all involved"

Adam Taylor-Eruera

International Sales Manager 
Te Puia

“The eXplore show is a staple in our event calendar and one Hobbiton would never miss. It is a great opportunity to meet with and update key partners in the tourism industry.  It is extremely well organised and very well attended by key ITO’s."

Shayne Forrest

General Manager Tourism

Hobbiton™ Movie Set

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